Book sally hogshead for speaking, events and appearances. Any time ive taken any sort of personality test, i tend to have a trait that is dominant by only a narrow margin, with a seemingly unrelated trait right on its heels. Ive read sally hogsheads fascinate twice in the last 12 hours. Fascination is the most powerful force of attraction, drawing customers into a state of.
Sally hogshead teaches audiences how to communicate and add value in the first 9 seconds. In todays world of 9second attention spans, our introductions mean morethanever before. Tired of traditional psychology tests that focus on how you see the world. Tedxatlanta how to fascinate brands intentionally activate every one of these seven triggers every day, but so do people, explains sally hogshead, discussing how the triggers with which the brain is hardwired to react can be activated in order to make people pay attention to you. The fascinate test is the first personality profiling tool to show you how the. On todays episode of steal the show, were talking to fascination expert and nsa speaker hall of fame inductee sally hogshead about that. She understands that passion is one of her greatest strengths and she shares it all the time. I found the fscore brand personality test which gives you your primary, secondary and dormant triggers out of the seven fascination triggers. Direct download episode here by combining science with her experience inside the worlds most admired brands, fascinate. How to fascinate with sally hogshead, orlando, florida. In this episode, new york times bestselling author sally hogshead teaches us. Sally hogshead reveals the seven triggers of fascination and how to get others to fall in love with your. Written by sally hogshead, audiobook narrated by sally hogshead. Your seven triggers to persuasion and captivation, she addresses audiences who will feel shortchanged if.
Sally hogshead, the 7 triggers of fascination and personal. Sally hogshead now has had 70,000 people take the test. No other speaker brings such diverse and relevant experience to deliver a keynote that will transform your audience, improve your bottom line. Sally hogshead is a copywriterturnedcatalyst who teaches you how to tap into your natural ability to fascinate by giving you a better understanding of how the world sees you at your best. To become more successful you do not have to change who you areyou have to become more of who you are. W hat does it take to transform from a good speaker. If you have an interview scheduled with sally hogshead, we want to set you up for success. How to define your most fascinating story with sally hogshead. Sally hogshead speaker agency, speaking fee, videos. Leverage your strengths to fascinate your audience with sally. When companies learn how to fascinate, their products become more desirable, their customers turn into advocates, and their best employees never want to leave. Once you have your result, you can find additional tips in the book fascinate to get more indepth action steps. May 20, 2015 sally hogshead is a remarkable woman for many reasons mother of 8 children, awardwinning copywriter and advertising executive, bestselling author but why i love her so much is because she brings amazing energy and passion to every conversation. She began to see specific and interesting patterns that all centered on one element.
Personality danger zones understanding how other people see us and maximizing the chances of making a positive first. Each personality archetype has a primary advantage. Fascinate, revised and updated sally hogshead hardcover. And if you want to take the test as well, go take the fscore test. The fascinate personality test was built on the science of branding. Watch as sally and ed, president of how to fascinate, walk you thr. By explaining in vivid language exactly how fascination works and how you can trigger it in others, fascinate provides you, your company and your brand with the tools to fascinate. Once you understand your teams advantages you can use that to drive the success of the entire team. Ive read sally hogshead s fascinate twice in the last 12 hours.
What does it mean when two people from the same brand. Sally hogshead reveals the seven triggers of fascination and how to get others to fall in love with your ideas, instantly. Sep 01, 2016 i first encountered sally at social media marketing world 20 where i saw her enthralling keynote speech. Your primary advantage is what makes you most persuasive and captivating. If you fascinate customers, theyll be intensely focused on you.
Master marketer sally hogshead reveals the surprising answers, providing readers with a framework to fascinating anyone. How to make your brand impossible to resist author and awardwinning copywriter sally hogshead developed a hack to shortcut the branding process. If you are a fan of doing personality tests and want to discover who you truly are, why dont you try the fascinate test. Sally hogshead fascination advantage assessment bonus. How to make your brand impossible to resist and how the world sees you. Get this book free when you sign up for a 30day trial. Drawing upon her branding principles, sally created a method to identify how each person is able to captivate their listeners. Once you know what makes you valuable to others, you are more authentic and confident in manner.
Timo weiland 01 and sally hogshead 87 were inducted during a special ceremony in the munnerlyn. Sally hogshead fascination assessment test insiders guide to you duration. Fascination is really about remembering who you are. Now that i have this information, i feel i have the tools to better connect with both fans and industry. These seven triggers of fascination can help you to increase the odds of success, both in your personal life and in business. Apr 25, 2011 in todays world of 9second attention spans, our introductions mean morethanever before. How to be fascinating with sally hogshead marie forleo. Participants learn how to fascinate, to become more memorable and valued. If youve already done a test such as myersbriggs or disc or strengthsfinder, you have a. These personality tests do an excellent job in reporting how. Sally hogshead 87 and timo weiland 01 inducted into alumni.
It wasnt a test to figure out our personal strengths though. Sally hogshead is the creator of the fascination advantage test, formerly known as the fscore, the worlds first test that measures how a person fascinates. Sally hogshead is the worlds authority on fascination. To become more successful you do not have to change who you areyou have to. Now before you balk, please understand that this isnt about changing who you are. In addition to being the bestselling author of how the world sees you and fascinate, sally hogshead is the creator of the fascination advantage assessment, the first personality test based on branding principles not psychology and developed through research of. You need to fascinate them, so that theyre intensely focused on your message. More than one million professionals have taken her test, including leaders in companies such as facebook, porsche, nasa, and twitter. Jun 08, 2012 sally hogshead is in an unenviable position. With her fascinate system, sally hogshead turned her worldclass branding experience into a marketing system for underdogs.
How the world sees you taps into sally hogshead s decade of research to reveal who you are, at your best. The fascination personality test, created by sally hogshead, is different. Signin to download and listen to this audiobook today. Fascinate by sally hogshead a from the bookshelf blog post. Measure your personal brand fascinate personality test. At some point in your career, youve probably taken a test like myersbriggs, or strengthsfinder. Sally hogshead fascination assessment test insiders guide to you. After watching how to fascinate sally hogshead i was fascinated and curious about the seven fascination triggers. My friend sally hogshead is a new york times bestselling author and worldclass branding expert. Sally hogsheads fascination advantage assessment was enjoyable in every aspect. Fascination advantage personality test sally hogshead. Now sally is launching, that take her system of 7 triggers even further.
Apr 05, 2016 sally hogshead book fascinate is the closest that anyone had reached so far towards making fascination a science after a long history of it being perceived a kind of mystery and at best an art. When you stop trying to be all things to all people, you can stop worrying about being liked and start building relationships that allow you to be loved. The video that really caught my attention is tedxatlanta sally hogshead how to fascinate video is below. If youve already done a test such as myersbriggs or disc or strengthsfinder, you have a point of view on the way you see things.
Sally hogshead on how you can unlock your natural ability. Because my guest today, sally hogshead, is the worlds leading expert on the science of fascination and shes going to show you six steps to be more fascinating. The fascination advantage is the first communication assessment that measures how others perceive you. This morning i took the fascinate test, created by sally hogshead, ceo of fascinate, inc, and author of new york times bestseller how the world sees you. Sally hogshead book fascinate is the closest that anyone had reached so far towards making fascination a science after a long history of it being perceived a kind of mystery and at best an art. Those of you who are going to authority rainmaker this may will get to experience sallys passion, energy, and innovative ideas live and in person. Sally hogshead 87 and timo weiland 01 inducted into. How to fascinate with sally hogshead about facebook. Fascination is the most powerful way to capture an audience and influence behavior. Arts, athletics, humanitarian, academia, and business.
Personality archetypes how to fascinate personality test. How to make your brand impossible to resist hogshead, sally on. Fascination advantage personality test sally hogshead how. Leverage your strengths to fascinate your audience with. Based on this research, we know that there are 49 personality archetypes. Sally hogshead is a new york times bestselling author, national speakers association hall of fame speaker, chief executive officer of how to fascinate fascinate, inc and a former advertising executive. Shes also a halloffame speaker, and an awardwinning advertising copywriter, whose work sits in the smithsonian. Most personality tests measure how you see the world. Discover your highest value through the science of fascination is based on the premise that to become more successful, you do not have to change who you areyou have to become more of who you are. In this series of videos, sally hogshead shares valuable insight about your personality and how to.
First, unlike several other tests that measure how you see the world, i was. Sally hogshead fascination assessment test insiders guide to. Unlike myersbriggs or strengthsfinder, this test is not about how you perceive the world but how the world perceives you. I did read with a highlighter in my hand, which is my habit when im reading books that concern my craft. Sally hogshead and the fascinate test were a 10 on the cultural impact meter. How to make your brand impossible to resist and how the world. Sally hogshead is the new york times and wall street journal bestselling author of fascinate. Sep 01, 2011 after watching how to fascinate sally hogshead i was fascinated and curious about the seven fascination triggers i found the fscore brand personality test which gives you your primary, secondary and dormant triggers out of the seven fascination triggers. The word fascinate comes from the latin word fascinare, meaning to bewitch or hold captive so others are powerless to resist. Sally is the chief fascination officer of fascinate, inc. Sally hogshead is a remarkable woman for many reasons mother of 8 children, awardwinning copywriter and advertising executive, bestselling author but why i love her so much is because she brings amazing energy and passion to every conversation. Drawing upon her branding principles, sally created a method to identify how each person is able to captivate their listeners the fascination advantage, is the first communication assessment that measures how others perceive you.
It wasnt a test to figure out our personal strengths though, but a test that uncovers what makes us fascinating and unique to other people. Different is better than better learn why standing out and knowing how to fascinate is your greatest competitive advantage. Awardwinning consultant and speaker sally hogshead turned to a wide realm of disciplines, including neurobiology, psychology, and evolutionary anthropology. From her early days as an awardwinning young copywriter to overseeing a decade of research to create the groundbreaking fascinate test sally hogshead has not just walked the walk. When you fascinate someone, they cant stop thinking about you and your message. How to make your brand impossible to resist, rejoins the show to tell us how our audience scored in her fascination advantage assessment. In fascinate, author sally hogshead helps us realize our potential for fascination. Its an excellent book, and an amazing tool for gaining. Our guest on this podcast episode is sally hogshead of how to fascinate. By combining science with creativity, ive developed the formula for fascination. Hall of honor members represent professional and personal accomplishments in the following areas. The alumni hall of honor gained two new inductees on tuesday, march 11.
The fascination advantage assessment was developed by sally hogshead is the one i recommend to all. I believe that for the foreseeable future, fascination will remain an art, but sally hogshead removed the mystery out of it and put it on a solid. Sally created the fascinate test, the worlds first personal brand test, measuring your most fascinating and impressive qualities. Fascinating ideas, whipsmart research, and passionate action shaken and stirred with a tangy slap of inspiration, this is sally hogshead.
Mar 11, 2020 sally created the fascinate test, the worlds first personal brand test, which measures your most fascinating and impressive qualities. Sally shares quick tips for a great interview on our blog. She had the entire audience take an online personality test. The greatest value you can add is to become more of yourself. How the world sees you taps into sally hogsheads decade of research to reveal who you are, at your best. If you are not creating a negative response from somebody, youre probably not very fascinating to anybody. Discover how the world sees you with sally hogsheads personality test. Sally hogsheads new system will provide a test to see yourself as the. Created by sally hogshead, the 28questiontest could help you find out. Author, advertiser, branding expert, media marketer and mother of eight, sally joins us to share her story and what led her to the creation of her fascination personality test. Youll be as surprised as she was when you hear the results. Tedxatlanta sally hogshead how to fascinate youtube. Season 3 episode 3 aired feb 04, 2020 3 sally hogsheads topnotch tips to fascinate any audiencetest. Sally hogshead is a bright, witty woman who delivers with a personal style that i find very appealing.
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